Advertisers are giving the NFL an ultimatum, via their advertising agencies, and especially the networks…. “We will not be part of the NFL if you continue covering it,” reported an NBC ad executive.
This sounds to me as though the advertisers are simply demanding that networks not air the anthem and protests. They are apparently not demanding that the protests stop, which I believe is nothing less than boneheaded.
Fans, who are at the heart of the NFL’s misery, which is trickling down to networks and advertisers, are not as stupid as these entitled creeps seem to believe.
Whether the networks turn their cameras off or not and air commercials during the anthem is not going to prevent fans in the stands from filming it and blasting it all over social media.
Fans are not insulted and angry because the networks are airing the protests. They are insulted and angry because the protests are happening at all. They spend their hard-earned money to go see spoiled millionaires play football, not get on their knees like $10 hookers to spit on our flag, our country, and our veterans, especially those who gave their lives and came home in so many boxes covered by that flag.
I don’t think the fans are asking too much for a few minutes of unified respect for our flag and our vets, and are voicing their displeasure in the best way they know.
And, before another NFL player or liberal weenie talking head goes on the air to declare that the $10 hookers are not disrespecting our flag, please know this…. disrespect need not be intentional. If you send a message that YOU consider to be not disrespectful, but is received as very disrespectful, then it is very disrespectful, and you are insensitive at best, clueless and cruel at worst, to not recognize it.
You can call someone an “ugly, fat pig,” then claim you meant no disrespect, but that isn’t going to keep the comment from being disrespectful.
From Business Insider
Marketers have put NBCUniversal on notice: Stop covering NFL players’ national-anthem protests, or we’ll pull our ads.
That’s according to Linda Yaccarino, the chairman of advertising sales at NBCUniversal, who spoke during a keynote interview at an event held Friday in New York at the ad agency RGA.
Yaccarino said no advertisers had pulled out of NFL games because of the protests, but that advertisers were telling the network that could change.
“Marketers have said, ‘We will not be part of the NFL if you continue covering it,’” Yaccarino said.
Since last year, when Colin Kaepernick, the San Francisco 49ers quarterback at the time, started kneeling during the anthem to protest racial injustice and police brutality, several NFL players have joined the protest. President Donald Trump has been highly critical of the players’ actions.
There has been a lot of debate over whether the protests are the cause of a recent dip in NFL ratings. But earlier this week, the CBS chief Les Moonves expressed confidence in the NFL as an advertising vehicle, saying no marketers had pulled out, Ad Age reported.
On Friday, Yaccarino said that while it was hard to say for certain, she thought the protests had affected the ratings.
Going forward, marketers want more of the focus on games and less on the protests. Yaccarino said the NFL’s broadcast partners had not always aired the national anthem for each game — that is, until the protests gained steam.
“The story has morphed dramatically,” she said.